© 2019 by Katie Zychowicz

Scripps Health

instagram stories

Marketing 

Social

Web

‚Äč

As in integral part of Scripps Healthcare System's social media strategy are Instagram Stories. Used as a way to inform their audience about current health and wellness topics, the stories appear between 2-5 times a week on Scripps' Instagram. The stories have increased traffic to their website and volume of calls to their information line by almost %200. Custom illustrations as well as fun animations bring the stories to life and set Scripps apart from other healthcare systems.